Generation Like

1. engagement, interaction , reach, target Engagement: engagement consists of the corporation having a positive feedback with the consumer. Movies - fans Interaction: interacting with the consumer comes from the need to gain the consumers attention in order to promote the sale of a service and or good. Taco Bell tweeting back to a consumer. Reach: reaching for the consumers deals with the fundamentals of pulling new consumers into your market. Target: a select demographic corporations use to find the audience. Facebook- narrowing down demographics by likes. 2. Liking = instant self-gradification a like is , self-empowering 3. I believe that the odds of me liking something because someone I like liked it , is very likely. This came from the "fan by association " term. using the credibility to establish if you will agree with them in liking the same subject 4.Influencer: the influencer is the cause of reasoning behind the push of a product, service or brand. 5. Oreo used a simple concept of changing the colors on a really big Oreo to fit the colored flag. Great advertising for expansion on their market 6.social media can be used to advertise products, services , ideas, video, posts, tweets,vines. 7. it builds a brand for consumers to see eye to eye, how they interact with the consumer is important. 8. celebrities can post their information on their profile for their fans to experience and see. 9. a corporate sponsorship is when a company such as DK skating gives their accessories to an individual to wear and "show off"/advertise for them. 10. Marketers plan a transparent role when it comes to giving what the crowd wants , but WOM-through social media usually is originated from the studios behind the scenes. 11. It targets the individual user down, and is able to find out bits and pieces of their personality to be able to sell catered products their consumer. In addition the powerful users can bring other users into the spotlight of their follower feed.